Inspiring company-wide social responsibility through fundraising efforts to support local charities

June 12, 2017 – Anantara Vacation Club, Asia’s leading luxury shared ownership concept for discerning travellers, is pleased to announce that it has recently concluded a donation drive for The Freedom Story, a charity that helps educate Thailand’s impoverished youth and prevent human trafficking. Fundraising activities included a Lucky Draw contest at the annual King’s Cub Elephant Polo Tournament by Anantara in Bangkok, as well as a company-wide team effort to raise funds. The proceeds collected will be allocated towards the daily transportation and meal costs of the 116 scholarship students that the Freedom Story supports.

“Giving back to our community is an important part of who we are and how we run our business,” said Paul Lim, Director of Corporate Marketing. “This year, we partnered with the Freedom Story to aid them in their efforts to educate Thailand’s youth and prevent human trafficking within the country. As we learned more about their mission, our team members became increasingly inspired to help support their cause.”

Since launching in 2010, Anantara Vacation Club has supported a number of local and national charities across Thailand, Indonesia and China. The Freedom Story provides scholarships, mentorship and resources to Thailand’s youth in order to help them stay in school and avoid exploitation. To date, the organization has successfully helped 180 young people stay in school while providing resources to help thousands more through after-school programs, tutoring, English and Chinese classes and other services.

“We have been very pleased to work with Anantara Vacation Club,” said Lisa Winterfeldt, International Liaison at The Freedom Story.  “We can tell that the staff are genuinely passionate about the prevention work The Freedom Story does, which allowed us to raise awareness and share our mission with lots of people. We are appreciative of the kindness, work ethic, and positivity with which they continue to promote our work.”

In addition to The Freedom Story, Anantara Vacation Club supports the Duang Prateep Foundation, which helps underprivileged children in Thailand by financing their education and living expenses. Earlier this year, Anantara Vacation Club team members sponsored several students in partnership with the foundation, raising THB 24,000 towards their school costs through a raffle at the company’s corporate office. In May, Anantara Vacation Club representatives were officially invited to participate in the Duang Prateep Foundation’s Sponsorship Presentation Ceremony, during which 200 students were granted scholarships.

Anantara Vacation Club will continue to support local charities via company events and donation drives.

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About Anantara Vacation Club

Launched in 2010, Anantara Vacation Club is Asia’s premiere shared holiday ownership programme. Offering a portfolio of eight luxurious Club Resorts across Thailand, Indonesia, China and New Zealand, it provides Club Points Owners and their guests with the opportunity to explore top holiday destinations. Club Points Owners’ travel opportunities are further enhanced through the use of the flexible Club Escapes and Global Traveller programmes, which provide access to hundreds of partner resorts and hotels internationally.
Anantara Vacation Club is part of Minor Hotels, a hotel owner, operator and investor with a current portfolio of 155 properties under the Anantara, AVANI, Elewana, Four Seasons, Marriott, Oaks, PER AQUUM, Tivoli and St-Regis brands. Today, Minor Hotels operates in 23 countries across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe and South America.
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