CRM Integration Solution Improves Customer Engagement

CustomerCount, the online customer feedback management system has introduced a CRM Integration Solution designed to increase customer engagement options easily utilized in numerous industries. The Indianapolis-based company has recently developed the process necessary to integrate survey data with various Customer Relationship Management systems, including Salesforce.

Robert Kobek, RRP, President of CustomerCount, says the CustomerCount / Salesforce integration uses the Salesforce Lightening Integration tool and came as a result of the focus on staying ahead of the needs of clients. “As a company which promotes listening to client feedback, we are proud to pay attention to the ever changing landscape of customer engagement best practices by offering CRM integration that measures the customer’s journey at each point of engagement.”

“Now as soon as a respondent submits a survey, feedback is updated in a Salesforce Contact record,” explains Kobek.” The update can immediately trigger a Workflow rule to assign a follow up task, send a follow up email or reopen a case in Salesforce, or any other CRM platform.”

Linking Salesforce and CustomerCount is one more step in creating deeper relationships between customers and services. Kobek says that the integration between the two platforms makes managing the customer engagement and experience in fast, efficient and seamless.

“Each time we add a feature to CustomerCount and expand its capabilities, we find the customer experience is improved exponentially,” says Kobek. “And that’s what we are all after; a fully engaged customer who is satisfied and loyal to a product or service.”
About CustomerCountSM
CustomerCount is a feature-rich, cloud based survey solution providing intuitive real-time reporting, fast turnaround on requested updates, and detailed and dynamic data gathering capabilities to support process improvement efforts, build customer loyalty and improve your bottom line. Developed and managed by Mobius Vendor Partners, CustomerCount was initially designed for the timeshare and contact center industries and is now used by organizations across numerous different vertical markets and industries. For more information, visit or call 317-816-6000. Follow at on Twitter @CustomerCount or

Contact: Bob Kobek
317.816.6000 extension 100
Media Contact: Georgi Bohrod