Using Customer Engagement To Improve Revenue And Reputation

Technology continues to provide us with new cutting edge services and innovative ways to reimagine traditional marketing strategies. This article looks at opportunities to gain more control over your online reviews with the TripAdvisor Joint Review Collection service, and the latest ways to utilize guest surveys on-site at your resorts. TRIPADVISOR JOINT REVIEW COLLECTION Joint…

Paul Mattimoe, Perspective Group

Perspective Group Highlights New Revenue-Building Services At ARDA Convention

Orlando, Florida – April 8, 2015 – (INTUITION by Perspective Group) – Perspective Group, the leading independent media and digital marketing company for the vacation ownership industry, will promote two innovative new services to more than 3,000 industry professionals (Exhibit Booth No. 320) during the 2015 ARDA World Convention, April 12 – 16, at the Orlando…

How To Get More TripAdvisor Reviews

TripAdvisor is the world’s largest travel site. It boasts nearly 315 million unique monthly visitors, and 70 million TripAdvisor members who have generated 190 million reviews and opinions. In recent years, many timeshare companies have turned to Online Travel Agencies (OTAs) such as Expedia and Booking.com to leverage unused inventory at their resorts and as…