Apple Leisure Group and HOTEL announce strategic alliance to operate all-inclusive resorts in Mexico

AMResorts, an Apple Leisure Group (ALG) company, and Grupo Hotelero Santa Fe, one of the leaders of Mexico’s hotel industry, announced today the signing of a strategic alliance that will begin on July 1, 2018. Through this partnership, AMResorts’ new brand, Reflect® Resorts & Spas, and Krystal Grand® will co-brand resorts in Punta Cancun, Los Cabos and Nuevo Vallarta.

Mexico’s Ministry of Tourism Grants “Tourism Recognition” to 22 AMResorts Properties

AMResorts®, a provider of sales, marketing and brand management services to six individually unique resort brands including Zoëtry® Wellness & Spa Resorts, Secrets® Resorts & Spas, Breathless® Resorts & Spas, Dreams® Resorts & Spas, Now® Resorts & Spas and Sunscape® Resorts & Spas, received the “Tourism Recognition 2018” by SECTUR, Mexico’s Ministry of Tourism, during Tianguis Turístico.