Yes, I think so. Twitter automation is obvious to anyone but the novice.  As an active participant on Twitter, I find myself skipping over these multiply messages without even a glance at the topic.

Social Media is suppose to be social, a way to connect.  No one likes the automated phone systems we are forced to use these days… it is missing the human element, the connection to a person.  It makes them feel less valued as a customer.

What message do you want to send to your customers and potential customers?

Stepping off my soap box now :0)