Steve Luba

Timeshare and fractional ownership magazine publisher Perspective International is preparing for a major initiative to increase the public awareness of its multi-media products with the appointment of Steve Luba as Director of Public Relations for the company.

Mr. Luba, who is based in Orlando, Florida, will oversee the online outreach efforts of the company across all platforms targeting North America, Europe, South Africa and the Asia-Pacific regions.

“I am elated to be joining the Perspective team”, said Mr. Luba. “The Perspective suite of magazines and internet information sites are must-read material for the timeshare industry and Paul and Sharon Mattimoe have built an impressive organization”.

“We are very excited to have Steve join our group” said Paul Mattimoe, CEO of Perspective International. “Among his various duties will be to implement and oversee a comprehensive PR and Brand Management campaign for Perspective International and its full suite of products and services. Steve will hit the ground running as he joins our ongoing expansion projects and will concentrate on our continued efforts in building the Perspective brand as the top choice for timeshare and fractional industry and consumer information”.

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Tags: Asis-Pacific, Europe, Florida, Fractional Ownership, multi-media, North America, Orlando, Paul Mattimoe, Perspective Interntional, public relations, South Africa, Steve Luba, Timeshare