Drew Brittain, True IncentiveTrue Incentive, a Florida based company that provides direct marketing solutions with marketing and sales incentives announced that Drew Brittain, Vice President of Sales will be a featured presenter at the Fundamentals of Sales and Marketing session at ARDA World 2015. The interactive session will look at ways to market and sell timeshares to a more educated target audience. Drew’s primary topic centers on best incentive marketing practices and effective channels for distribution.

“True Incentive provides incentive based direct marketing programs built to improve customer loyalty, brand awareness and revenue,” says Drew. “We plan on sharing some of our tried and true methods at ARDA World this year.”

During the educational session he will be joined by a panel of industry experts moderated by Dave Stroeve, Vice President of Sales Operations for Breckenridge Grand Vacations. Their topics will cover such areas as sales staff recruitment and training, sales tools, sales center set up and sales processes.

The session will be held Monday, April 13 at 1 p.m. at The American Resort Development Association (ARDA) convention. ARDA World is the premier annual gathering for timeshare professionals around the world. More than 3,000 attendees from over 35 countries will meet at the Marriott World Center, Orlando, FL from April 12-16.

Drew Brittain, who has more than two decades of incentive marketing experience has managed global marketing and sales teams for several Timeshare Industry leaders including Starwood Vacation Ownership, Sol Melia Vacation Club, and Hilton Grand Vacations.  His expertise in the Timeshare and Vacation Club arena provides a unique understanding on how best to position Incentive Products and Direct Marketing Solutions within clients marketing and sales operations to obtain optimum results.

“I am looking forward to seeing everyone at ARDA World and sharing my most beneficial ideas based on 20+ years’ experience in timeshare marketing. We know how to best incorporate incentives in the marketing process to generate a high quality customer base for your sales partners,” Drew added.

True Incentive recently released its dynamic online catalog of land vacations, airfare and cruises which will be continually updated with value-add product descriptions, details and pricing.

To view True Incentive’s catalog and for more information contact Drew Brittain: 954-839-6065     or dbrittain@true-incentive.com

To learn more about True Incentive visit www.true-incentive.com To learn more about the American Resort Development Association visit www.arda.org